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Life Insurance Packages From Aviva And BUPA Now Available Via QuoteBoffin.co.uk

A new money saving website that compares prices on life insurance packages has announced customers can now get quotes from market leaders BUPA and Aviva when they enquire via QuoteBoffin.co.uk.

Life Insurance Packages From Aviva And BUPA Now Available Via QuoteBoffin.co.uk

QuoteBoffin.co.uk which launched early this month, is the latest price comparison site to hit the ether. The price comparison industry itself has proved a recession defying success given its 30-50% growth in the past couple of years alone.

QuoteBoffin.co.uk believe their partnership with brokers who offer life insurance packages from market leaders will immediately stir up interest among consumers:

“Although a new company to the price comparison field, QuoteBoffin.co.uk want to offer consumers the very best products from the word go. To do so QuoteBoffin.co.uk will work with brokers that cover life insurance providers such as BUPA and Aviva. This means consumers are not only getting tried and tested life cover from long established companies but are also ensuring they get a highly competitive price at the same time.”

Market leaders for life insurance in the UK and beyond, BUPA and Aviva offer consumers and their loved ones peace of mind and financial support at an understandably difficult time.

Although both providers offer a lump sum towards unpaid bills and other financial obligations, there are also added extras such as access to expert support through the BUPA HealthLine and a £15 Marks and Spencer voucher for Aviva customers.

QuoteBoffin.co.uk thinks consumers will not only be impressed with the price of life insurance but the range of packages available as well:

“A wide range of providers is important not only so consumers can compare prices but also so they get a level of cover that’s right for them. As a company, we appreciate that one person’s circumstances, preferences and budget will differ greatly from the next so QuoteBoffin.co.uk is celebrating diversity as well as customers getting a great deal on their life insurance.”

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quoteboffin.co.uk – Urges Consumers To Renew More Than Just Their ISAs As The End Of The 2009/2010 Tax Year Approaches

Traditionally, April sees a flurry of financial activity as savers rush to renew their ISAs with the current tax year drawing to a close and a new session starting afresh. With a plethora of competitive packages and ISA bonuses to entice shoppers, there’s never been a better time to tighten up your finances by getting a great deal on tax-free savings. Although ISAs will be the financial flavour of the month, what’s to stop consumers from shopping around for a better deal on other products at the same time?

New money saving website – Quoteboffin.co.uk – is asking just that. A price comparison website that compares life insurance packages from a variety of providers, Quoteboffin.co.uk is urging consumers to see April the 5th as more than just a deadline for ISAs.

“The increased focus on financial services and products that the end of the tax year brings shouldn’t just centre on savings products. It takes no time at all for consumers to sit down and reassess whether their current insurance and savings packages are the most rewarding and cost effective options on the market for them; especially when using price comparison websites like QuoteBoffin.co.uk”

Although the UK has officially left the recession behind, consumers should continue to save and rechannel money they might have splurged on high end, luxury goods into building a firmer financial foundation.

With the growth of price comparison websites boasting a 30-50% increase year on year, consumers are spoilt for choice when comparing everything from home and contents insurance to wedding or golf cover.

QuoteBoffin.co.uk reiterates the hidden benefits of price comparison in the current financial climate:

“The end of the recession doesn’t mean consumers should become disinterested in what happens to their money. Go online and consumers are spoilt for choice when it comes to price comparison sites that can save people hundreds of pounds. If consumers shop around at the start of April they could benefit from significant savings that are easily reinvested in a holiday, home improvement or even some early savings for Christmas.”

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Compare Life Insurance Quotes From A Wide Range Of Providers

Since the start of the global recession in 2008, consumers have become more and more frugal with how they spend their money and approach their finances as a whole. Redirecting funds from high end or luxury products such as property and cars, consumers have begun to avidly protect their savings as well as shop around for better deals on other financial products.

Compare Life Insurance Quotes From A Wide Range Of Providers

It’s no surprise – with an increase in market activity – that life insurance premiums are the lowest they’ve ever been with prices gradually dipping over the last ten years. With insurance providers across the board offering competitive deals whilst attempting to stave off the recession themselves, it would seem the arrival of QuoteBoffin.co.uk couldn’t have come at a better time.

The new QuoteBoffin.co.uk website [ http://www.quoteboffin.co.uk ] allows consumers to get competitive quotes for life insurance by comparing the market. Once completing a simple online form, QuoteBoffin.co.uk aims to have an advisor contact consumers within 24hours to discuss the most economical and competitive options available from a range of insurance providers on the market.

Refreshing offers and provider database on a daily basis, QuoteBoffin.co.uk vows to be “a one stop shop for some of the most up to date life insurance quotes on the market today.” The company also hopes that their emphasis on simplicity, ease of use and the clarity of their online form will encourage people to get a better deal and compare life insurance quotes to save both time and money.

The newly launched QuoteBoffin website also emphasises the importance of life insurance cover describing it as ‘invaluable’. Currently less than half the UK population have life insurance which – should there be a death in the family – can leave loved ones the unfortunate task of having to pay off huge debts or mortgages in the name of the deceased. Organising an affordable life insurance package not only takes moments to do but ultimately provides peace of mind.

About QuoteBoffin
Quoteboffin.co.uk is an online insurance comparison website offering life insurance comparison tools that allow users to search the market and procure the best life insurance policies and quotes.

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LV = Launches New 50 Plus Plan TV Advert

LV=, the insurance, investment and pensions group, has launched its fifth TV advertising campaign to promote its ’50 Plus plan’. The new TV advertisement was created by creative marketing agency ‘redtag’ to promote the LV= life insurance policy.

The new TV advertisement has been developed with the LV= brand and features three different families, with each one giving their perspective on losing a parent. It highlights how the money they received from the 50 Plus insuranceplan provided by LV= helped them at a difficult time. The theme of the advertisement is to ‘Look after what you love’.

Geoff Bates, Head of Direct Distribution for LV=, said: “We get a lot of feedback on the reasons why our customers buy our product, and leaving a legacy that helps their family at a difficult time is at the core of those reasons. We are pleased that the new advertisement demonstrates so clearly that protecting families is at the heart of our business.”

Launched in October 2004, the LV= 50 Plus plan is aimed at 50 to 80 year olds, living in the UK. The over 50 life insurance policy provides guaranteed cover with a cash lump sum payable on death, without the need for a medical or answering any health questions.

Kevan Kelsey, Creative Director at redtag, said: “It’s a new approach that takes the tried and tested formula we know customers like and uses it in a dynamic and emotive way”.

The life insurance advertisement was previewed on Facebook and YouTube in December 2009 before being launched on terrestrial, satellite and cable channels in January 2010.

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A New Year ‘Stop Smoking’ Resolution Could Save You Money on Life Insurance

Not only will those who quit benefit from a substantial cut in expenditure from the cigarettes themselves, but once they have not smoked or used tobacco or nicotine products for 12 months, they will also be able to benefit from non smoker rates for their life insurance.

A male aged 35 with a 25 year level term life insurance policy could reduce their monthly premium by 42%* by being eligible for non smoker rates, saving £78 a year.

Smokers who quit can request an automatic reminder by email or text to review their life premiums after 12 months by using L&C’s LifePROMPT service.

Richard Morea, technical manager at L&C says “those who stop smoking at the start of 2010 should register with Lifeprompt now so they are reminded to review their life insurance costs in 12 months time. If they are successful in their quest to stop smoking, they will also be able to benefit from savings on their life insurance this time next year”.

*Monthly premium for a male aged 35, non Smoker, £100,000 level term insurance policy £8.90
Monthly premium for a male aged 35, smoker, £100,000 level term insurance policy £15.40

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Finding Cheap Life Insurance Easier Than You Think

To those who have wondered whether or not a cheap life insurance policy exists today, a newly published article on InsuranceAgents.com answers with an emphatic “yes.”

Finding Cheap Life Insurance Easier Than You Think

“Cheap life insurance does exist and its target market are people under 30, that are starting a family,” the articles, ‘Cheap Life Insurance’ states. “Most times cheap life insurance is term life insurance.”

Term life insurance is a policy that has an expiration date. After the term is over, the coverage ceases, as well, unless the policyholder passes on during the term. It’s typically the cheapest life policy to buy. More expensive (but more comprehensive) is a whole life insurance policy—these policies aren’t cheap unless you invest in them very young.

Life insurance can be the line between a financially-broken grieving family and a family that can focus on the death of a loved one because they don’t have to worry about income.

“The death of a loved one is tough enough; combine that with financial devastation and the situation just got worse,” the article states. “A life insurance policy takes care of those you love, should the unthinkable occur.”

The funds from a life insurance policy can be used for any number of things the beneficiary(s) may need to pay for like funeral costs, any mortgage or debts left behind, sending the children to college, and even allowing the family time to grieve before returning to work.

A great way to find cheap life insurance rates is to search online for quotes. You can obtain several life insurance quotes and policies, allowing you the opportunity to compare coverage, rates and insurance providers.

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Invest in Life Insurance Now for Your Children

Nothing is more precious to a parent than the guaranteed protection of their children. Children’s life insurance is among the most valuable protection a parent can invest in. It offers a variety of benefits and is affordable. According to a recent article by InsuranceAgents.com, parents willing to spend several dollars each month can obtain valuable coverage for their children throughout their lives.

No parent wants to contemplate about the time when their child—whether they’re 8 months, 8 years, or 80 years old—will pass on. But it can be a very valuable and wise to make the investment when it’s at its most affordable, according to the InsuranceAgents.com article, ‘Children’s Life Insurance: A Solid Investment.’

There are many reasons to compare life insurance rates for children, though parents may not want to think about any of them. Some reasons include:

1. Funeral/burial costs. A child’s death yields some expensive funeral expenses—bills you won’t want to worry about if you need to grieve. Burial costs and grief counseling alone can range between $6,000 and $15,000.

2. It won’t cost much. Children’s life insurance can cost mere dollars a month. And if you fix the rate at the earliest opportunity, your child could have life insurance coverage throughout their life and benefit from such an amazingly low rate.

3. Ultimate protection. “Life insurance can be hard to obtain for people with unfortunate genetic traits or preexisting conditions. Investing in children’s life insurance cuts the risk of your child being denied coverage later on in life if they develop a disqualifying condition,” the article states.

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Improved Life Insurance Cover

For people with children Axa has increased the percentage of the sum assured they will pay out under the children’s cover benefit from 25 per cent to 50 per cent, or £25,000, whichever is lower as part of their critical illness cover. In addition the number of children eligible for cover has now doubled from two to four.

As well as taking standard life insurance cover which pays out in the event of death, many consumers should also take critical illness cover which will pay out in the event of a number of specified serious illnesses.

Commenting on the improved terms David Hollingworth said ‘Sometimes these policies have been criticised for being too restrictive. It is encouraging that life insurance providers are now offering greater flexibility through premium reductions and additional benefits so that consumers get cover at the optimum price’.

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Survey Shows the Benefits of Arranging Life Insurance Young

L&C’s October survey of people arranging life insurance through them showed 44% of people were over the age of 45.

This is despite the fact that life insurance gets more expensive with age. In the survey, the average monthly premium for the 56+ group was 35% more than for those aged 26-35. Many people don’t expect the unforeseen at an early age and can often prioritize other items above buying protection. However, there are financial benefits, not to mention peace of mind, from buying protection early. The survey showed that people in the 26-35 year old group had an average monthly premium of just £26.29 – less than a pound a day. This was despite 55% of people in the younger group being smokers compared to only 6% in the older age group.

L&C’s Richard Morea said The younger you are when you take life cover, the cheaper it will be. People should consider it an essential item like motor or household insurance. Waiting until you’re old to get the protection habit means you’ll not have the peace of mind having protection brings – and the monthly cost will be higher.

For more information and free life insurance advice, call 0800 0731932.

London & Country (L&C) is the UK’s leading no-fee mortgage broker. Based in Bath, it provides whole of market advice via telephone and post to clients nationwide. As well as residential mortgages, it also specialises in the Buy-to-Let and adverse-credit sectors.

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London & Country Mortgages Are Looking To Educate Consumers About The Importance Of Life Insurance

The protection gap in Britain is often talked about with various reasons being given for consumer s not taking this important cover. These include life insurance is too expensive, state benefits will be enough and that it is just not necessary as savings will cover any expense or loss of income. The stark reality is that people just don’t think anything will happen to them.

It appears there is poor understanding about the chance of having a serious illness, being made redundant or having an unexpected bereavement in a family. L&C, the UK’s leading fee free mortgage and protection broker are looking to educate consumers about the importance of life insurance, critical illness cover and income protection through a series of short video films. The first, Why you should protect your mortgage talks about the risks and how these may be mitigated with the right cover in place.

This free video is available at, http://www.lcplc.co.uk/videos/protecting_your_mortgage. For a FREE no obligation protection review call L&C on 0800 0731932.

London & Country (L&C) is the UK’s leading no-fee mortgage broker. Based in Bath, it provides whole of market advice via telephone and post to clients nationwide. As well as residential mortgages, it also specialises in the Buy-to-Let and adverse-credit sectors.

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Tips to Save Money on Life Insurance

The very word, life insurance, is self explanatory. “Our prime objective is to safeguard our lives and that of our family, by making a financial provision for them following our death”, founder of Insure4USA.com stated. Of all the various kinds of insurance in the market, life insurance is the most important. The benefits that you can derive are worth every penny you invest. Insurance industries compete with each other for a niche in the market and offer a variety of discounts. Like any other insurance, you need to pay a premium on life insurance too. You also have to meet various financial commitments and therefore need to set aside enough money to meet all these obligations. However, with a little bit of effort you can save money on your life insurance premium. The good news is that premiums have dropped over the past decade, and are expected to drop even further.

A new Insure4USA.com article offers following these tips that will help you to save on life insurance:

Calculate the long term needs of your family

Prior to purchasing life insurance, you need to have an idea of how much it would cost to cover all the expenses of your spouse until retirement, and children until their adulthood. There are plenty of online calculators available to help you figure out your needs. Once you have an idea about how much you need, choosing the appropriate life insurance will be much easier. You don’t need to spend too much on a premium that is not required.

Shop online for quotes

Most insurance companies offer online quotes. The idea is to get as many quotes as possible and shortlist a few that fit within your budget. There is a competitive market out there so make the most of it. However, don’t just settle for the lowest premium, since the credibility of the insurance company is as important.

Term-life vs. cash life

Term life coves the risk of death during a year, and is a temporary insurance. In effect, term life insurance does not have any cash value. Nominees will receive the insured amount in case of death of the policy holder during the year. This is ideal for the average person, where coverage diminishes, as you get closer to retirement. Cash value policies on the other hand are more geared towards wealthy individuals. Therefore, in order to save money a term-life policy is a better option.

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Term Life Insurance Protects Family, Future of Loved Ones

Term life insurance works by paying a predetermined amount of money to any beneficiary you choose if you pass away during the term of the policy. Term life insurance is the most popular type of life insurance policy because it is affordable, easy to understand, and simple to setup. It’s still important you understand how term life policies work before you go shopping for one so you know what questions to ask your life insurance agent.

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Understanding the differences between whole and term life insurance is a good place to start. According to a recent article on InsuranceAgents.com, “Term life insurance is cheaper than permanent life insurance, it’s temporary but usually renewable, it has no cash value element and no policy loan provisions, and it usually can convert or transfer to a permanent life insurance.”

If your financial needs aren’t permanent such as tax debt, a term life policy will benefit you the most since it is perfect for things such as paying off mortgages or student loans.

It’s important to remember that term life insurance starts off very affordably, but the costs do tend to increase over time. Sometimes these cost hikes are annual, but they can also be periodic throughout the course of the policy. Also, keep in mind term life insurance policies typically come in 15 or 30 year coverages and you will need to discuss with your agent which one is best for you. “When the term is up, so is the coverage. The insurance carrier will not pay the coverage if the insurer dies at any time (even a day) after the term,” according to the article.

If you don’t feel that term life insurance is the best choice for you, there are several other types like variable and whole. Discussing the available options with your life insurance agent is highly recommended on such an important financial decision like this.

To find a local agent and compare up to 5 life insurance quotes, try using a service like InsuranceAgents.com to find the lowest rate on a new policy.

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Term Life Insurance Presents Options for Family, Individual

Today’s economy has many people wondering about the future of their loved ones. Rightfully so; if they were to pass, not only would their family members have to deal with the emotional turmoil of their deaths, but they would also have to contend to funeral costs, financial debts, mortgage payments, and their own financial priorities.

Now there is even more reason to worry about their families; the recession continues to churn, and no one really knows if the worst has past or just begun. Unemployment has risen beyond 8.5 percent with no signs of decreasing in the near future. Many households are finding their incomes dwindle amidst rising costs. Compared to past years, more people are struggling to make ends meet. If the prime income holder was to pass away suddenly, and he or she had no life insurance, their loved ones could be financially devastated in the aftermath.

InsuranceAgents.com points out that now more than ever people should consider the benefits of life insurance. Term life insurance is a life insurance policy that insures almost anyone for a certain amount of time of your life. It is the less expensive option compared to other life insurance types, making it extremely easy to afford for anyone. There are some drawbacks to term life insurance, but its benefits at this time period outweigh the negatives.

InsuranceAgents.com suggests that anyone looking for life insurance quotes should search online. The sooner they get the best coverage and rate, the better off their families will be financially.

For more information, visit InsuranceAgents.com.

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LV= Reveals UK Adults Set To Spend £178 Million Less On Weddings This Year

Research by home and travel insurer LV= reveals that cash strapped wedding guests are planning to reduce their spending on weddings this year, adding up to a total of £178 million less than before the recession kicked in. On average, men plan to spend £62 on wedding gifts compared to women, who plan to spend £40.

LV= research reveals that 11.1 million (23%) UK adults will attend a wedding this year. However, the impact of the economic climate has resulted in 2.7 million (25%) of those attending saying they cannot afford to spend as much going to the wedding and buying gifts as they would have otherwise. A further 24% said the bride and groom are not expecting them to spend as much because of the recession, with the average reduction in spend per person being £37.

Of the Brits set to attend weddings this year, 61% said that the recession has affected their attitude towards going. Nearly a third (31%) said they would be less willing to attend a wedding abroad this year if asked while 19% would be less willing to travel long distances in the UK due to the cost implications. A further 19% said they would avoid attending a wedding unless they were close to the people involved.

The research also reveals that the trend for weddings abroad is becoming increasingly popular. 2.8 million adults have attended a wedding abroad over the last 18 months and 1.4 million plan to do so over the remainder of this year. One of the most common reasons cited for attending weddings abroad is that the bride and groom are trying to keep costs down in the current recession.

John O’Roarke, Managing Director of LV= home and travel insurance, commented: “Weddings are clearly an expensive affair, but not just for the bride and groom. Despite the recession this research shows that the average couple will spend over £300 per wedding they attend. People planning on attending or holding their own wedding, both in the UK or overseas, should have travel insurance in place so that if they do have to change their plans at the last minute they won’t be out of pocket.

“In addition, much of this spend will be on wedding gifts so anyone planning their own wedding should check their home insurance policy to ensure it includes an automatic increase in home contents insurance to cover wedding gifts. The LV= home contents insurance policy automatically increases the sum insured by 10%.

“Finally, gifts such as cash will not be covered on most home insurance policies, so the bride and groom should make arrangements for any large amount of cash to be deposited somewhere safe rather than left in the house whilst they are on honeymoon.”

  • Opinium Research carried out a survey of 2,141 people between 16 and 20 Jane 2009. All population figures based on ONS statistics: 48,315,000 UK adults.

About LV=
LV= offers home, car, pet, travel and home insurance direct to consumers online and from its offices in Bournemouth, Croydon and Bristol.

LV= employs more than 3,800 people, serves more than 3.5 million customers and members, and manages around £7bn on their behalf. We are also the UK’s largest friendly society (Association of Friendly Societies Yearbook 2006/2007, total net assets) and a leading mutual financial services provider.

LVFS is authorised and regulated by the Financial Services Authority and entered on the Financial Services Authority Register No. 110035. LVFS is a member of the ABI, AMI, AFS and ILAG. Registered address: County Gates, Bournemouth BH1 2NF.

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LV= Life Insurance Online Customer Experience Score Continues To Improve

LV= has been recognised as one of the leading online life insurance providers by independent customer experience benchmarker, Global Reviews. The news comes hot on the heels of the launch of LV=’s redesigned website,

Against 13 competitors in the Q1 2009 online life insurance provider category*, LV= came second for its overall content, with a customer experience score of 57%. LV= topped the study for its online claims information, and its life insurance tips and advicesection. LV= was ranked second for the customer support and prospective customers categories.

Overall, the LV= Customer Experience score was 57%, an increase of 4% from Q4 2008, and 10% higher than the online life insuranceindustry average.

LV= ecommerce director Paul Wishman said: “We are delighted to receive such positive external feedback about our website, particularly after a major redesign and re-launch. Slick online purchasing capability is increasingly important in today’s financial services marketplace and we are committed to continually developing content and usability to enhance the overall online customer experience.”

LV= re-launched its website in March 2009. New features include a ‘top tab’ navigation system giving users ‘one-click’ access to all products, and a financial advice tab which consumers can click on to complete an online financial health check and book an appointment with one of LV=’s financial advisers.

Notes to editors:

* Independent research company Global Review measured LV=’s life insurance website against more than 650 criteria across 34 categories, interviewing more than 1,000 people to find out how they rated the experience during Q1 2009.

About LV=
LV= is a trademark of Liverpool Victoria Friendly Society Limited (LVFS) and LV= is a trading style of the Liverpool Victoria group of companies.

LV= employs more than 3,800 people, serves around 3.5 million customers and members, and manages around £7bn on their behalf. LV= is also the UK’s largest friendly society (Association of Friendly Societies Yearbook 2006/2007) and a leading mutual financial services provider. LV=’s services include car, travel, pet and home insurance, financial advice and retirement plans.

LVFS is authorised and regulated by the Financial Services Authority and entered on the Financial Services Authority Register No. 110035. LVFS is a member of the ABI, AMI, AFS and ILAG. Registered address: County Gates, Bournemouth BH1 2NF.

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Leading Child Trust Fund Provider, The Children’s Mutual, Has Announced The Launch Of A Very Different Return Of Premium Term Life Insurance Policy

thechildrensmutual.co.uk

Traditional Term Insurance products ask people to pay regular insurance premiums on the understanding that if the person insured dies during the policy term a payment will be made to the family or executors. But, if the person insured survives the term neither they nor the family will receive anything back.

The Children’s Mutual has teamed up with insurance experts ACE Europe Life Ltd to offer customers the ACE Return of Premium Term Life Insurance policy, which gives families the financial security of up to £100,000 cover in the event of death, combined with a guarantee that if the worst doesn’t happen all premiums paid will be returned. This ensures that, as well as peace of mind throughout the term, policy holders will have something to look forward to at the end of it too.

Designed to be easy and affordable as well as rewarding, the Return of Premium Term Life Insurance can be applied for online by simply completing 4 straightforward questions to check eligibility. There is no medical to pass and the length of term is selected by the applicant at the time of submission – f r o m 5 to 18 years – to reflect personal circumstances and requirements.

David White, Chief Executive Officer of The Children’s Mutual, leading Child Trust Fund provider, commented: “We are delighted to announce the launch of what we believe to be the only product of this kind in the UK. We have worked closely with ACE to develop a form of Term Insurance that will offer our customers reassurance and value throughout as well as giving them an added reward at term end.”

The new ACE Return of Premium Term Life Insurance policy has been created to provide a win-win situation for policy holders – with protection for loved ones should the worst happen, and money back if it doesn’t.

Benefits include:

– Peace of mind for the whole family
– Up to £100,000 of cover 
– All premiums back if the holder survives the full policy term
– Quick and easy application process 
– Variable length of policy – f r o m 5 to 18 years 
– Affordable monthly payments

To celebrate this innovative new product, a special introductory incentive is being offered, where policy holders pay just 99p a month for their first 2 months of cover. Additionally, if the partner of a policy holder also takes out cover, then they will pay just 99p a month for the first 2 months as well, plus receive 15% off all their monthly premiums after that.

About The Children’s Mutual

Home of the Child Trust Fund The Children’s Mutual’s mission is to help parents, grandparents, family and friends fulfil their hopes for today’s children and secure their financial futures. The company specialises exclusively in family-focused finance products, and is currently the choice of 1 in 4 parents for their child’s Child Trust Fund.

The Children’s Mutual, as an expert in savings for children, made a significant contribution to the Government’s Child Trust Fund consultation process and is widely recognised by the business community and press as an industry expert on family finance. This expertise has led several financial institutions and family-focused high street retailers to choose The Children’s Mutual as their stakeholder CTF partner.

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LV= Has Announced That Its Level And Decreasing Term Assurance Products, As Well As Optional Critical Illness Cover, Are Now Available On The Moneysupermarket.Com Price Comparison Website

This is the first time LV= has launched its protection products online through an aggregator website. Customers can now compare the LV= life insurance and Critical Illness Cover products against the others which are available in the market, as well as any additional benefits that may be offered, with the ‘more than a cheque’ benefits from LV= which include ‘Healthy Steps’, an online health assessment and advice service, as well as free terminal illness cover.

Robin Willison, LV= Financial Advice Director commented: “It’s great that potential customers will now be able to compare the value and features of our life insurance against a number of other providers in the market. We are conscious of the financial pressures that many people are facing at the moment, and this move will demonstrate how competitive we are, and allow consumers to get the best value cover at a price that is right for them.”

Emma Walker, Head of Protection at moneysupermarket.com said: “We have been working with LV= through our off line advice team for five years and are now delighted to welcome LV= to the moneysupermarket.com consumer facing website, as we constantly strive to provide customers with the widest choice across the market. In the current climate it is more important than ever for customers to be able to compare prices and investigate levels of cover available. This is a great move for a protection specialist like LV= as they really are helping people to look after what they love in life by joining our platform.”

* Terminal Illness cover is included free and applies if the customer has less than 12 months to live, allowing customers to claim on their policy.

About LV= 
LV= and LV= Liverpool Victoria are trademarks of Liverpool Victoria Friendly Society Limited and LV= and LV= Liverpool Victoria are trading styles of the Liverpool Victoria group of companies. The new LV= brand identity was launched in March 2007.

LV= employs more than 3,800 people, serves around 3.2 million customers and members, and manages around £7bn on their behalf. We are also the UK’s largest friendly society (Association of Friendly Societies Yearbook 2006/2007, total net assets) and a leading mutual financial services provider.

LVFS is authorised and regulated by the Financial Services Authority and entered on the Financial Services Authority Register No. 110035. LVFS is a member of the ABI, AMI, AFS and ILAG. Registered address: County Gates, Bournemouth BH1 2NF.

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LV= Has Announced That It Has Become An Official Sponsor Of Harlequins Rugby Club

LV=, the UK based insurance, investment and pensions group, has announced today that it has become an official sponsor of Harlequins Rugby Club, with a three year deal.

The deal signifies the strength of the club to attract a new investment, as well as LV=’s ability to continue to expand its business even during the current economic downturn.

In addition to branding rights on the team’s kit and perimeter boards, the West Stand of the club’s home ground, the Twickenham Stoop Stadium, has been renamed the ‘LV= Stand’.

Harlequins play at the top level of English rugby, the Guinness Premiership, and also internationally in the Heineken Cup, which has started well for the team with a win in both of their first two matches, with a recent 42-21 home victory against Ulster.

LV= has sponsored the most prestigious title in domestic cricket, the LV= County Championship, as well as sponsoring a number of community and educational sponsorships local to its headquarters in Bournemouth, but this deal represents the first time that LV= has stepped into the world of rugby.

LV= Group Marketing Director David Radford says: “This is a great opportunity to take our brand in an exciting new direction. Harlequins has a strong heritage and a loyal following in rugby, which matches well with our business target audiences.”

Dean Richards, Harlequin’s Director of Rugby comments: “We’re delighted to welcome LV= as an official sponsor. The backing of a brand with a long tradition yet a bright, fresh appeal makes a good match for our club. We look forward to enjoying a successful first season together.”

About LV=
LV= is a trademark of Liverpool Victoria Friendly Society Limited (LVFS) and LV= is a trading style of the Liverpool Victoria group of companies.

LV= employs over 2,700 people, serves more than 2.5 million customers and members, and manages more than £7.7 billion on their behalf. LV= is the UK’s largest friendly society and a leading mutual financial services provider, aiming to help customers find freedom from financial worry by providing a wide range of reliable and good value financial products, including home insurance, car insurance and pet and travel insurancedirect to consumers.

LV also offers insurance products exclusively to brokers via the Highway and ABC Insurance brands.

Via EPR Network
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