Tag Archives: northern rock

Banks, Bonds, Checking & Savings, Financial, Financial Services, ISAs, Mortgage, Personal Finance

Northern Rock Further Improves Its Award-Winning Mortgage Website

Northern Rock has further enhanced its mortgage website, less than six months after scooping a prestigious award for ‘best use of digital’, with the addition of a new video guide, to help home-buyers through the exciting but sometimes daunting journey of buying their first property.

Northern Rock’s mortgage website was launched in April 2010, and in September won the ‘best use of digital’ accolade at Communicate Magazine’s Digital Impact Awards 2010, held to celebrate excellence in digital stakeholder communications. The site was also named among the contenders for the Financial Services category of the British Interactive Media Association (BIMA)’s annual awards last year, and highly commended for best use of technology at the Mortgage Finance Gazette Awards.

A brand new, animated video guide has now been added to the website, to help steer customers step-by-step through the house-buying process. Using a simple 10-step format, each of the segments covers a different area of the house purchase journey, from setting an affordable budget at the outset, right through to exchange and completion.

The video guide adds a new dimension to the site which is already populated with useful advice and information for different mortgage customer groups. The site also includes a range of interactive tools such as a jargon buster, budget planner and overpayment calculator to help take the complexity out of selecting a mortgage and buying a home. The new guide should prove essential viewing for anyone facing the daunting prospect of looking for a first time buyer mortgage.

Via EPR Network
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Banks, Bonds, Checking & Savings, Financial, Financial Services, Mortgage, Personal Finance

Northern Rock Launches Penguin Book Share Scheme

Northern Rock has partnered with Penguin books to offer customers free copies of classic editions available from many of its branches.

Some 25 high street branches across the country will be stocked with classic titles from the Penguin range including Moby Dick, The Thirty Nine Steps and Wind in the Willows.

Each paperback cover will feature the iconic Penguin logo, alongside the distinctive Northern Rock pink and black brand.

Northern Rock hopes that customers visiting participating bank branches will select a book from the specially designed stand, take it home, pass it on to friends or drop it into a branch for someone else to enjoy.

Anth Mooney, Marketing Director at Northern Rock said: “The Penguin book share scheme is a great way to get people talking about our brand. It also helps to make our branches interesting and stimulating places to visit and conduct business.

“To be associated with such a well-known name in the publishing world is a great honour and we are looking forward to generating lots of interest and hopefully introducing children to such classics as the Railway Children and Treasure Island, featuring Long John Silver – the original Pirate of the Caribbean.”

Nicola Hill, Marketing Director at Penguin, said: “We’re delighted with this collaboration and look forward to hearing from new readers as they discover Penguin Classics through Northern Rock.”

If the pilot proves successful, Northern Rock aims to launch a virtual book club that allows people to post reviews and ask for Penguin books they have not read yet.

Via EPR Network
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Banks, Bonds, Checking & Savings, Financial, Financial Services, Mortgage, Personal Finance

Northern Rock’s Innovative Mortgage Website Scoops Prestigious Award

Northern Rock’s new interactive mortgage website has been commended by a leading magazine for its ‘best use of digital by sector’.

The new Northern Rock mortgage site was launched in April this year and managed to fight off stiff competition to win the prestigious accolade at the Communicate Magazine’s Digital Impact Awards.

The award presentation was held at the Tabernacle in Notting Hill in order to celebrate excellence in digital stakeholder communications.

Northern Rock, along with digital agency TH_NK, who helped design the website, succeeded in beating off stiff competition from FT.com, Echo Research for the Liberal Democrats, Omobono for Ocean Sky, Echo Research for Syngenta and Citigate Dewe Rogerson for TalkTalk, which were also shortlisted for the prize.

The site was created to make it easier for customers to find Northern Rock mortgages and learn more about the purchase process. As well as containing lots of useful advice and information for different customer groups, it also includes a range of new tools such as a jargon buster, budget planner and mortgage overpayment calculator to take the complexity out of the mortgage-selection process.

Via EPR Network
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Banks, Bonds, Checking & Savings, Financial, Financial Services, Mortgage, Personal Finance

Northern Rock Launches New Fixed Rate E-Bond

Northern Rock has launched a new e-bond account, providing a competitive interest rate for those savers who wish to operate their account online.

With a minimum deposit of just £1, customers can benefit from a fixed rate of interest for one year. e-bond (Issue 1) pays 3.00% gross*/AER** pa until 20 October 2011. Accounts must be opened and operated online. Initial deposits can be made online by electronic transfer from another bank or building society, or from an existing Northern Rock account.

Account holders can choose to have their interest paid annually (interest is calculated daily) on 5 August, or monthly (the monthly interest rate is 0.30% below the gross* annual rate) on the 7th of the month (available next business day).

Additional deposits can be made during the offer period up to a maximum of £250,000 per customer. e-bond (Issue 1) is non-redeemable and does not allow any withdrawals or closure during the fixed rate period. The fixed rate bond is offered on a limited issue basis and will be withdrawn without notice once fully subscribed. Once withdrawn, no further deposits will be accepted.

In keeping with Northern Rock’s commitment to providing openness, transparency, and fair treatment of customers, full product details are available at Northern Rock’s website at www.northernrock.co.uk/savings.

Via EPR Network
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